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Blog

Looking for ideas on strategy, innovation, and creative thinking? You're in the right place.

Thousands of articles full of ready-to-use exercises, tools, questions, and ideas.

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Product Benefits - A Strategic Thinking Exercise for Generating New Ideas

Product Benefits - A Strategic Thinking Exercise for Generating New Ideas

5 Pieces of Career Strategy Thinking for the Week

5 Pieces of Career Strategy Thinking for the Week

4 Benefits of a Strategic Creative Brief

4 Benefits of a Strategic Creative Brief

Brand Value - A Simple Way to Identify Your Brand Benefits

Super Bowl Advertising - Relationship and Creativity Scores by Woody Bendle

Super Bowl Advertising - Relationship and Creativity Scores by Woody Bendle

Super Bowl Advertising - 8 Archetypes by Randall Rozin

Super Bowl Advertising - 8 Archetypes by Randall Rozin

Super Bowl Advertising - Winners, Sponsor Bombs, and the Blackout

Super Bowl Advertising - Winners, Sponsor Bombs, and the Blackout

8 Social Media Formulas for Narcissistic Tweets and Facebook Updates

8 Social Media Formulas for Narcissistic Tweets and Facebook Updates

Blog Topic Ideas – Social Media Content Strategy for a Large B2B Company

Blog Topic Ideas – Social Media Content Strategy for a Large B2B Company

Brand Marketing and Existentialism by Randall Rozin

New, Innovative Ideas - Strategy Planning with What’s It Like

New, Innovative Ideas - Strategy Planning with What’s It Like

An Innovation Rant about Best Practices by Woody Bendle

An Innovation Rant about Best Practices by Woody Bendle

Social Media, the Blogging Life, and Praise for Brevity

Social Media, the Blogging Life, and Praise for Brevity

Strategic Thinking Exercises - Why New Product Launches Fail

Strategic Thinking Exercises - Why New Product Launches Fail

Innovating the Retail Shopper Experience - Part 2 by Woody Bendle

Innovating the Retail Shopper Experience - Part 2 by Woody Bendle

Innovating the Retail Shopper Experience - Part 1 by Woody Bendle

Innovating the Retail Shopper Experience - Part 1 by Woody Bendle

Market Research - 5 Ways to Not Screw Up Focus Group Decision Making

Market Research - 5 Ways to Not Screw Up Focus Group Decision Making

Creative Thinking - 6 Surefire Ways to Unleash Business Creativity by Randall Rozin

Creative Thinking - 6 Surefire Ways to Unleash Business Creativity by Randall Rozin

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