On Friday, June 17th, I was in Curaçao, located just north of Venezuela, to present a ¾ day workshop on social media and content marketing strategy for the Curaçao Tourist Board. Angelo Harms, the CTB’s digital marketing manager, was a great host and arranged the content marketing strategy workshop for eighty social media professionals in the island’s travel and hospitality industry.

Curacao Workshop Pic 2

For everyone that attended the workshop (and for those of you that weren’t there), here are links to much of the content I presented, plus a number of bonus topics I would have included given another day of teaching time!

The workshop and the entire trip generated a lot of questions, learnings, and lessons. Look for a variety of blogged posts planned for the near future to share more about content marketing, branding, and customer service learned going to and from this wonderful island.

If you’re looking for a new, warm, colorful, photogenic place to vacation, you owe it to yourself to visit Curaçao!

43 Resources for Strategic Branding and Engagement with Social Media and Content Marketing

Linking Business Objectives to Social and Content Marketing

Curacao Cover

Creating Fantastic Branded Content

Boosting Productivity as a Small Solo Social Media Department

Mike Brown

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