We met with a nonprofit client’s team earlier this week. Their objective is mentoring other nonprofit organizations in developing stronger community programs within an area where our client has extensive experience.
One early step? Reaching out to the organizations’ directors to understand where they are starting from and the challenges they anticipate. Our client will then host a small gathering of executive directors two months from now to help guide their strategic efforts over the next two years.
Within an hour, based on our conversation, we recommended ideas for:
Afterward, the client expressed amazement at how much progress we’d made by collaboratively thinking through the possibilities in a very short time. They wondered aloud about how we achieved that.
My quick answer was, “Duh, it’s Brains Zooming. Brainzooming. That’s the brand promise!”
Stepping back though, our collective success involved using a fundamental formula. We employ it all the time to help people and organizations, whether it’s through strategy planning, innovation, branding, or leadership development.
Here are the four simple steps:
The formula is simple, yet it yields tremendous benefits for clarifying complex issues so that it’s easier to develop a path to move ahead. At its core, the formula employs structure to make audience members successful at something you already know how to do.
We used this formula to develop the new Brainzooming eCourse, Strategy for Success: Strategic Planning Made Simple. There are multiple versions of the eCourse to match your specific strategy role.
Whether you are on the hook to develop a successful strategy for a business unit, product line, or event, there are eleven modules that quickly lead you through:
If you are responsible for helping others develop strategy, there are an additional eleven modules to guide you in:
The eCourse is exciting because it’s the first time we’ve shared many of these approaches beyond our own team and in-person client workshops. We used the simple formula above to ensure you’ll learn and be ready to apply these Brainzooming techniques immediately as you develop and implement strategy throughout the year. We invite you to enroll in the eCourse today and put it to use right away! – Mike Brown