You want to innovate. You know it's important to innovate. Your customers' behaviors are screaming it is beyond time to develop an innovation strategy and do something about it.
A problem we hear about often, however, is you have few resources to develop an innovation strategy and get started innovating.
Insights, capital, time, expertise, strategic support, people, data, materials, and processes could all be missing resources. None are necessarily standalone resources. They are typically connected to one another, i.e., a lack of insights could be because of lack of data, no people to analyze or identify insights, or no processes to turn insights into tangible innovation.
If you have hit the "no resources to innovate" wall (once or multiple times), here are sixteen areas to explore for new ideas on innovating with no resources (or at least fewer than you think you might need).
These questions are built around the six infamous storytelling words (Who, What, Where, When, Why, How). Each is coupled with the important word, else, as a way to find alternatives and get around any walls that stand in the way of a successful innovation strategy with tight resources.
This is just a start. You can adapt and customize the list to your specific situation.
Whether you're on your own or part of a small (or even larger) team dedicated to developing an innovation strategy in the apparent absence of resources, use these questions and get everybody to start adding possibilities.
Do it quietly (where each person adds answers to a list) or loud (where the group is hearing and contributing answers all together). Either way, in 15 minutes, 30 minutes at the most, you'll have so many more options to get around whatever the resource limitations you think you have are.
Try this. It will work for expanding your range of strategic options so you can get started innovating. – Mike Brown
This Brainzooming eBook will help identify additional possibilities for people, funding, and resources to jump start your innovation strategy. You can employ the strategic thinking exercises in Accelerate to:
Download your FREE copy of Accelerate Your Innovation Strategy today!