#BZBowl Is Moving to #SBExp for Super Bowl XLVI

With the Super Bowl this Sunday, I’ve been getting questions about #BZBowl, the Twitter chat The Brainzooming Group hosted the last two years to critique Super Bowl ads, the game, the Super Bowl hoopla, and all the popular culture surrounding the Super Bowl.

Here’s the #BZBowl update for Super Bowl XLVI.

During last year’s #BZBowl, author and good friend Jim Joseph participated during the game from New Orleans, shared his perspectives in a post-Super Bowl blog post, and was a guest along with Nate Riggs, Chris Reaburn, Alex Greenwood, and Barrett Sydnor during a special #BZBowl edition of Kelly Scanlon’s radio show I hosted. Since last year’s Super Bowl, Jim has hosted live Twitter chats for a variety of events, including The Grammys, Oscars, Oprah’s last show, and most recently, The Golden Globes.

This year, The Brainzooming Group is shifting its strategy and focus for the Super Bowl. As a result, we’re putting our #BZBowl energy behind Jim Joseph and his #SBExp Twitter chat event this Sunday. With Jim’s new book "The Experience Effect For Small Business: Big Brand Results with Small Business Resources" coming out this week, he’s getting a lot of well-deserved attention, and it just makes sense for us to play a supporting role for Super Bowl XLVI.

Watch for more details later in the week, but expect #SBExp to deliver the same Super Bowlicious smart, insightful, snarky, and intimate (i.e., spammer-free) Twitter chat you’ve come to experience with #BZBowl.

American Marketing Association Virtual ExchangeAMA Virtual XChange: Changing the Game - Innovations for Future Success

It’s exciting to let you know I’ll be one of the speakers for the American Marketing Association Virtual XChange virtual event on February 9, 2012. Other speakers include authors Brain Solis, Jeffrey Hayzlett, and Graham Brown. The virtual event’s theme is “Changing the Game – Innovations for Future Success,” and I’ll be covering the content behind “Taking the NO Out of Business InNOvation” at 1:45 pm central standard time (US).

“Changing the Game – Innovations for Future Success” is free for all attendees, even if you’re not an American Marketing Association member. Past AMA virtual events have been tremendously valuable with fantastic content, and this one should be no exception.

Please take a moment to register, and I look forward to you joining us Thursday, February 9!

Why Creativity? from Aspindle“Why Creativity?” – New Aspindle eBook with David Meerman Scott, Julien Smith (and me)

Tanner Christensen, founder of Aspindle, a resource and incubator of creative ideas and former guest blogger on Brainzooming, has published a new eBook called, “Why Creativity?” with brief essays by “Trust Agents” co-author Julien Smith, “World Wide Rave” author David Meerman Scott, and Patrick Algrim, Matthew E May, Gregg Fraley, and Frank Chimero.

I’m honored to have an article included as well, talking about my lifelong fascination with creativity, even when I don’t have the chops to pull off the creativity I might like. You can download “Why Creativity?” for free, without even having to supply any info at Tanner’s Aspindle website.  - Mike Brown

The Brainzooming Group helps make smart organizations more successful by rapidly expanding their strategic options and creating innovative plans they can efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can help you enhance your strategy and implementation efforts.